Joining the celebration of London Fashion Week, some of Britain’s most established retailers will be hosting special events and promotions around the capital this season. Many stores have pledged their support including Harrods
, both in-store and online. Other retailers will feature the LFW logo in specially commissioned window installations.
Beyond Retro will be hosting a number of industry talks and a style edit activity day. These are to coincide with the launch of their own Label collection. A number of Beyond Retro bloggers will also be covering shows and events during the week.
Browns will be installing their AW14 windows in their South Molton Lane stores to support London Fashion Week.
Caroline Charles will be featuring the London Fashion Week logo in their Knightsbridge store windows from the 11th February.
On-schedule designer DAKS will be celebrating London Fashion Week further by including the LFW logo in their shop windows.
Debenhams will be celebrating London Fashion Week with specially designed window installations.
The 2013 Kingston University MA students have created nine looks inspired by Farrow & Ball’s latest nine colours. The looks will be displayed in Farrow & Ball’s Marylebone shop.
Knightsbridge based Feathers Boutique will be featuring the LFW logo in their shop window.
Fenwick of Bond Street have collaborated with Telegraph Media Group and illustrator David Downton to create a ‘Talking Heads’ campaign to celebrate London Fashion Week.
Harrods will once again support London Fashion Week by highlighting on-schedule designers and featuring the LFW logo around the store.
House of Fraser will feature the London Fashion Week logo in their window displays.
Jaegar will be applying a window decal during LFW to promote and support London Fashion Week.
Jigsaw will be joining in the city-wide celebration of London Fashion Week, referencing the event in their stores across London.
Liberty will be featuring the LFW logo and joining in the celebration around London Fashion Week again this season.
This season Linda Farrow will be opening a concession on the ground floor of Selfridges - for February they will be installing a display specifically designed for London Fashion Week.
Lulu Guinness will be creating an LFW online hub in support of London Fashion Week.
Matthew Williamson will be celebrating LFW as usual this season and featuring the logo in their Mayfair windows.
Merchant Archive have created a special window at their Notting Hill store for London Fashion Week, showcasing their SS14 collection.
Mulberry will be featuring the LFW logo in each of their Bond Street windows this season and will focus on their SS14 RTW Runway with a strong colour blocking theme.
Office will be featuring the LFW logo both online on their website and in their London shop windows.
Orla Kiely will be featuring the official LFW logo at both their shop windows and at their presentations space on the Saturday of Fashion Week.
To celebrate London Fashion Week and Valentine’s Day, Phase Eight will be designing a special window in their James Street store featuring a gown constructed from roses.
Phase Eight will also be serving complimentary champagne and treats at both their Westfield White City and James Street stores to customers on Saturday. Customers will also have the opportunity to win a £150 gift card to spend at Phase Eight and there will be 20% off everything in-store and online during London Fashion Week, 14th-18th February.
As well as featuring the London Fashion Week vinyls in some key London stores, Reiss will be extensively covering LFW on social media, with bloggers, celebrity Q&As and streetstyle coverage.
River Island will be featuring the LFW logo in stores and also sponsors the British Fashion Council’s Fashion Film initiative and screening event during London Fashion Week.
Selfridges will once again be joining the celebration around London Fashion Week this season and will be displaying the LFW logo around on-schedule designer collections in-store.