Protein Forum - The Future of Retail
Today, shopping can be done almost anywhere, and in an ever increasing number of ways. We now shop online, ofﬂine, on our mobiles apps, through Tumblr, and by clicking products in shoppable videos and windows. We forage for deals through coupon apps and on private ﬂash sales. Sometimes we don’t even browse: we let algorithms automatically recommend products for us.
It seems that retail is a perpetual state of transition in our digital era. and it’s uncertain how we’ll be shopping in ﬁve, ten, ﬁfteen years from now. But one thing is clear: shopping tomorrow will not be what it is today. To explore this further, Protein are bringing together some of the most inventive minds working in online retail today. Speakers include Christophe Brumby (oki-ni), Hilary Peterson (Lyst) and Tom Adeyoola (Metail).
10.45am - 11.45am
Canon Cinema & Presentation Space
Somerset House, Strand, London WC2R 1LA