Catwalk show

22 February 2010
14:30

Details

www.erdem.co.uk
Rich Mix Studios
Unit 3 East
35-47 Bethnal Green Road, London
E1 6LA

Biography

Erdem Biography

Press Release

Erdem Press Release 1

Erdem Press Release 2

UK Stockists

A La Mode, London
Browns, London
Dover St. Market, London
Harvey Nichols, London
Matches, London
The Shop at Bluebird, London

International stockists

EUROPE
Apropos, Dusseldorf, Germany
Banner, Milan, Italy
Enny di Monaco, Athens, Greece
Garderobe, Vienna, Austria
Lot 29, Copenhagen, Denmark
Theresa, Munich, Germany
Visionaire, Monte Carlo, Monaco

NORTH AMERICA
Barneys, New York, USA
Barneys, Chicago, USA
Hudson Bay Company, Toronto, Canada
Ikram, Chicago, USA
Relish, Washington, DC, USA.
Saks Fifth Avenue, New York, USA
Tender, Birmingham, USA

RUSSIA AND FAR EAST
Beams, Tokyo, Japan
Garderob – Moscow, Russia
Harvey Nichols Hong Kong

MIDDLE EAST
Alothman, Kuwait
Alothman, Bahrain
Boutique 1, Dubai, UAE
Boutique 1, Beirut, Lebanon
DNA, Riyadh, Saudi Arabia
Etoile, Dubai, UAE
Harvey Nichols, Dubai, UAE
Mayass, Jeddah, Saudi Arabia

ONLINE
net-a-porter.com
mytheresa.com

Erdem

ErdemDesigner name: Erdem Moralioglu

Origin:
“Montreal, Canada. I lived just outside the city, near a very large lake.”

Career highlight:
“Winning a British Fashion Council award.”

Design background:
Erdem studied at the Royal College of Art. He worked for a designer in New York before setting up his own label.

What are your design signatures? “Color, optimism and oddities.”

How would you describe the Erdem woman? “A clever person who probably cares little about seasons. She has a lot of conviction and marches to her own drum.”

Name three things that are inspiring you for autumn/winter 2010: “The book Wisconsin Death Trip, the snow and Ryan McGinley’s new photo series called Moonmilk.”

What encapsulates fashionable London for you?
“Kingsland Road - from Stoke Newington, down through Dalston and into Shoreditch - you see all walks of life. This mix is what makes London so exciting.”

What do you hope the new decade will mean for your brand?
“I would like to explore new steps in fashion to create a further evolution of the brand. By this I mean using new techniques and fabrics, etc.”

How does London influence your designs?
“London is a city where everything starts. It’s also a city full of secrets, from the beautiful backstreets of Spitalfields to the storage facilities of the V&A. It’s a great place to get lost and that’s inspiring.”

Contact details

Sales Contact

Jennifer Baca
sales@erdem.co.uk
Tel:(+)44 (0) 20 7739 7986
Fax:(+)44 (0) 20 7739 4598

Press Contact

Jasmine Sevan
erdem@relativemo.com
Tel:(+)44 (0) 20 7749 4510

Showrooms

London

Rich Mix Studios
Unit 3 East
35-47 Bethnal Green Road
E1 6LA

Press

Erdem
studio@erdem.co.uk
Tel:(+)44 (0) 20 7739 7986
Fax:(+)44 (0) 20 7739 4598

Sales

Jennifer Baca
sales@erdem.co.uk
Tel:(+)44 (0) 20 7739 7986
Fax:(+)44 (0) 20 7339 4598

Abroad

14 rue de Bourg Tibourg
Paris
France

4 - 10 March 2010

Sales

Jennifer Baca
sales@erdem.co.uk
Tel:(+)44 (0) 20 7739 7986

Autumn / Winter 2010

View all videos

Extras

  • Spring / Summer 2010