Lulu & Co is a contemporary fashion brand established in 2010, creatively directed by Lulu Kennedy. Lulu is London’s premier talent scout; championing a generation of London’s hottest young designers through Fashion East and earning herself a fierce industry reputation and an MBE from the Queen.
Renowned for her eclectic eye, directional style and upbeat London attitude – the force of her personality is key to the brand and visible in its handwriting. Echoing her diverse lifestyle, the range caters for all occasions ensuring the Lulu & Co girl looks cool whether she’s wearing casual daywear separates or a fun party dress.
Each season the main collection is complemented by a capsule by Lulu’s friends from the fields of art, fashion and photography.