20 February 2015

DESIGNER NAME:  JENA.THEO (Jenny Holmes, Dimitris Theocharidis and James Carey).

BACKGROUND: From London and Thessaloniki, the team met while studying at the London Institute and hatched plans to start a business together. Jenny has worked as a buyer for various retailers and Dimitris was a freelance designer. James is a freelance illustrator and has worked with clients such as Adidas, Toyota and Sony.

DESIGN SIGNATURES: “Screen printed drips and slogans that melt your mind, beautiful hand crafted digital prints and voluminous silhouettes.”

TRADEMARK PIECE: “Our screen printed drip metal babydoll.”

COLLECTION:  “This season we're looking at blue collar America from the 60s through to the 80s. We've been inspired by Vietnam, flower power and 80s hip hop and graffiti.”

Company Details
Baseline Studios
Whitchurch Road
W11 4AT

Contact details

Sales Contact

Jenny Holmes
Tel: +44 (0) 20 7998 9079
Mobile: +44 (0) 7797 298685

Romy Persuad Drennan
Tel: +44 (0) 20 7998 9079
Mobile: +44 (0) 7963 086730

Press Contact

Pippa Roberts
Tel: +44 (0) 20 7287 8081

Dimitris Theocharidis
Tel: +44 (0) 02 7998 9079
Mobile: +44 (0) 7833 465245